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RESUME
EXPERIENCE
BLISS SKINCARE
Feb 2019 - Apr 2020
Head of Paid Media
ELA Advertisting
Nov 2018 - Feb 2019
Account Supervisor
Purple Rock Scissors
Jan 2013 - Jul 2014
Social Media Strategist
The Goss Agency
May 2012 - Mar 2013
Social Media & Digital Marketing Consultant
Izea
Oct 2011 - Mar 2012
Social Media & Influencer Intern
Clients
Education
Bachelors of Arts in Advertising / Public Relations
University of Central Florida
Graduated 2013
Dean's List 2012 & 2013
Skills
Strategy
Integrated Marketing
Strategy Development
Performance Marketing
E-commerce & Drive-To-Store Campaign Planning
Consumer Journey Mapping
media
Digital & Traditional Media Planning & Buying
Paid Social
Programmatic Display
SEM
Affiliate
OTT
Audio & Podcasts
and more...
creative
Audience Research & Insights
Campaign Ideation
Creative Briefing
Video Production
Project Management
Analytics
Analytics & Data Mining
Measurement Plan Development (e-com and offline sales)
Creative Insights & Optimizations
Report Building & Presenting
over 10 years of digital marketing campaigns
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